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What is sustainability investing?

As the world becomes increasingly focused on environmental, social, and governance (ESG) issues, more and more investors are interested in sustainable or responsible investing. But what exactly is sustainability investing?

Broadly speaking, sustainable investing is an investment strategy that takes into account environmental, social, and governance factors in order to generate long-term financial returns. In other words, sustainable investors are looking to invest in companies that are doing good for the world, not just making money.

There are a number of different ways to approach sustainability investing. Some investors focus on green investing, which means investing in companies that are involved in environmentally friendly practices. Others may focus on social investing, which looks at companies that are working to improve social conditions. And still others may focus on governance investing, which looks at companies with strong governance structures and practices.

Sustainability investing is not just about making money; it's about making a difference. By investing in companies that are working to improve the world, sustainable investors can have a positive impact on society and the environment. And that's something everyone can feel good about.

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